08.19
Slot Machine positioning
Books have been set forth on this topic, and the debates and face-offs about where the "hot" one armed bandits are located in a casino are still there – over 60 years after the slots were first installed in gambling houses.
The classic rule is that the very best slots were placed just inside the main entryway of the casino; so that fun seekers passing by would be able to see real jackpot winners and be impressed enough to come inside … play. Our position is that this is no longer true.
The great majority of the mega casinos today are mammoth complexes … you no longer can see inside from the sidewalk, so there’s no longer a reason to have the ‘loose’ slot machine games close-by any doors.
An additional traditional rule is that loose one armed bandits are put on the major aisles inside the casinos, again so that more people could see winning jackpots and be encouraged to play. Notably though, we find that this also isn’t a universal rule any more.
What casinos found over the years is that people walking down the busy aisles were frequently on the way to somewhere else. If they played the slots at all, they would simply put in their loose change because they happened to be walking by. Win or lose, they would very often not stop to keep playing. And the last thing a casino wants is for someone to win a jackpot by playing only a few coins and then not stay to put it all back in!
In recent times, casinos are constantly changing their perspective about where to place the loose one armed bandits.
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